Field Notes
A practical guide every Monday on catching, answering and converting every enquiry. Each one comes from a system we've built and tested in a working business.
Field Notes by Meridian Dynamics
Estate agents: follow up every portal lead, show day and valuation
Portal leads, show-day visitors and valuation requests go cold for the same reason: nobody follows up in time. A follow-up system that keeps every buyer and seller warm until they're ready to sign.
Law firm intake: answer every new client before they call the next firm
A new client who can't get hold of you calls the next firm on the list. A practical intake system for law firms: instant acknowledgement, conflict-check questions, booked consults and no lost matters.
Speed to lead: why the first reply usually wins the work
People enquire with three or four businesses at once and usually hire the first one to reply properly. Why reply speed beats price, and the simple set-up that gets you there first, even when you're busy.
17 leaks quietly draining South African businesses
Most businesses don't need more leads. They need to stop losing the ones they already get. Here are the 17 places enquiries quietly leak, how to spot yours in five minutes, and the three fixes to make first.
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